5 minute read

By: Mr. Alfredo Silva | Fromanteel staff-writer, Amsterdam – Netherlands (GMT+1 hrs) | 5 minute read

Visit the Fromanteel Concept Store
Keizersgracht 241 in Amsterdam
Open: Mon – Fri from 09:30h – 17:30h
Call: +31 20 8200 930

Shopping is supposed to be an effortlessness, joyous, and fun occasion. It shouldn’t just be about the purchase. It should be about the entire process. We want you to love the watch, but we also want you to love the experience behind buying the watch. With that in mind, we set out to create a special store of our own. One dedicated to the Fromanteel way of life.

Welcome… to the Fromanteel Concept Store!

Step Into Our Office

Office? Yes, sir, you read that right! The Fromanteel Concept Store can be found on the Keizersgracht 241, which is where the Fromanteel HQ is located. We’re in the heart of the city, easily reachable and open on weekdays between the hours of 9.30 and 17.30. All you have to do is ring the doorbell and one of our staff members will buzz you in. You’re just one elevator ride away from the 3rd floor, where you’ll be welcomed with open arms.

Browse Our Entire Collection

Where some shops only have a limited amount of timepieces in stock, we have it all. You have all the time in the world to try on whatever combination of watch and strap you desire. Need some assistance? You have your own personal expert at your disposal. Feeling cold? We’ll hook you up with one of the finest espressos you’ll ever taste. Tired from a long day? Take a seat in one of our comfortable chairs. It’s like shopping in a relaxed living room!


Take Your Time

In some shops, you’ll be waiting fifteen minutes before someone comes to help you. This might make you self-conscious about taking too much time. After all, other people are waiting too. In the Fromanteel Concept Store, you won’t have to worry about any of this. Whether you need us for 20 seconds or 20 minutes: we’re here to help in whatever way we can, with whatever we can.

Leave With a Smile

We want one thing and one thing only… for you to buy a Fromanteel watch! No, but in all seriousness: we created the Fromanteel Concept Store with one clear goal in mind: to leave you with an experience which you’ll look back on in the future and smile about. Something to make us stand out between the countless shopping trips you undertook in your life. Something memorable.

Come Say Hi

That’s the pitch, gents. All that’s left to do is for you to come and witness the magic with your own eyes. It’ll be worth the trip, we promise. If anything, you’ll get a great cup of free coffee out of it – which is a rarity in this part of town. So come on over, you won’t regret it!